Hugo Boss
Hugo Boss is a fashion house founded by Hugo Boss, in Metzingen , Germany , in 1923. Although Hugo Boss is most particularly known for his top designs in menswear, there is also a women’s line as well. Hugo Boss clothing is very popular amongst the businessmen, for the Boss suit has established a certain reputation that far exceeds anything else. It is the epitome of empowerment, style, perfection in tailoring, and class. Hugo Boss suit designs bring a sort of presence to any man or woman wearing them, for they are tailored to perfection out of fine, good quality fabric. There are various divergent styles and colors that apply in choosing a Hugo Boss suit. Boss Black consists of suits ranging in every neutral color, from black, to grey, to brown, and every shade in between. Boss Orange has more casual wear in suits, and consists of a palette of blues and grayish purples in addition to the traditional greys and blacks. Boss Green is much more vivid and colorful, ranging in colors such as blues, reds, whites, and oranges. During World War II, Hugo Boss was known to manufacture uniforms for the officers of the Wehrmacht and other officers of Nazi Germany. The first suit design for men was created in 1953, and in 1993, the first fragrance was launched. In 1999, Boss Orange was introduced and launched, a line marketed specifically for sporty and casual wear, very different than the usually sophisticated and trendy Hugo and Boss Black brands. The company was soon divided into three brands, which included Hugo, Boss Black, and Baldessarini, and thus, the company’s designs appealed to a wider array of people. Hugo Boss fragrances have become such an integral part of the Hugo Boss brand, that they have almost branched out into their own, individual category. In the Baldessarini brand, the colognes include: Baldessarini , Del Mar, and Del Mar Prestige. Other colognes are: Boss Soul, Boss in Motion, Boss Bottled, Boss Soul, and Boss Selection. Women’s fragrances include: Boss Intense, a mixture of amber and musky notes, and Boss Woman, a sweet blend of passion flower. Hugo Boss also consists of lines in bags, shoes, accessories, eyewear, and watches.