Luxury Brands Online.
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Luxury Brands Online

The houses behind the world's great luxury goods — sourced brand histories, category buying guides, and how to buy (and authenticate) with confidence.

Sourced & fact-checkedOfficial sites · Britannica · BoF18 luxury brandsIndependent reference

Luxury Brands Online is a free, independent reference to the world's great luxury houses. We publish 18 sourced brand profiles and 8 category buying guides, each fact-checked against official brand sites and reputable references.

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The houses behind the names

Every luxury brand is a story of a founder, a craft, and a few icon products. Our brand profiles cover the origins, the families and groups that own the houses today, and what each is genuinely known for — sourced to official sites and reputable references, with dated claims corrected.

Browse all luxury brands →

Featured brands

ChanelFranceLouis VuittonFranceGucciItalyHermèsFrancePradaItalyChristian DiorFrance

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Browse buying guides

Handbags & Leather GoodsBuying guideWatchesBuying guideJewelryBuying guideFragrance & BeautyBuying guideShoesBuying guideMen's FashionBuying guideWomen's FashionBuying guideHome & LifestyleBuying guide

Buy — and authenticate — with confidence

From handbags and watches to fragrance and fine jewelry, our buying guides explain what to look for and how to judge value. And because luxury is the most counterfeited category there is, our authentication guide shows how to spot a fake before you pay.

How to spot a counterfeit →

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Not sure where to start?

Use the brand finder to match a house to what you're shopping for.

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